Wednesday, September 16, 2009

Bellisimo Smells Pink


My goal for Bellisimo was to create a shopping experience-not just a place to shop. It has become an ever evolving project & I am enjoying every second.
A little girl came into my store this weekend, she was probably about 8 & was grinning ear to ear upon entering. She looked at her mom & declared that my store "smelled pink." I haven't been able to get that observation out of my head-she was right-Bellisimo does indeed "smell pink!" Pink is Pretty, Pink is Girly, Pink is Happy! Pink is exactly how Bellisimo smells :)

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